At the optometrist the other day, I was informed I have a very slight lazy eye. Not to be confused with a wandering eye. But still. Not cool.
I may be blind as a bat, but I know good design when I see it. And I really think more optometrists should take a look at Moss Optical's branding and follow suit. They hired Samuel Soulek to develop a playful design concept for their company. Fun, yeah?
{Images via Discover Paper by Soulseven}